Trade Show Displays Customers who are eager to learn more will gravitate toward your display, allowing you to focus on customers who are ready to buy. However, there will always be participants who prefer to meander around the setting, collecting lead cards for each challenge.
If you have a giveaway, you might get hundreds or even a lot of names and phone numbers that need to be called back. When you get back to work, try to qualify your customers as much as you can in order to get rid of the responsibility.